Stellantis CEO Antonio Filosa speaks during an event in Turin, Italy, November 25, 2025.
Danièle Mascolo | Reuters
DETROIT — Stellantis CEO Antonio Filosa sees 2026 as a year of execution for the struggling American vehicle maker Jeep, Ram and Dodge after years of declining market share.
Filosa has undertaken a turnaround plan since being named CEO in May. His plans so far have included prioritizing the company’s Jeep and Ram brands in the United States, as well as reversing many decisions made by his predecessor Carlos Tavares to focus on fully electric vehicles.
“The strategy we have in front of us is solid and will lead us to growth if we execute it well,” he told reporters Wednesday at the Detroit Auto Show. “So I believe it’s a year of execution.”
Filosa, wearing a Jeep vest over a white button-down shirt, said this year was a “first step” in overhauling the company, created five years ago by the merger of Fiat Chrysler and French automaker Groupe PSA.
He declined to discuss details, adding that his management team would present a detailed future strategy for the automaker at a capital markets day in the first half of this year.
Filosa did not rule out the possibility of a regional refocus or reduction of the company’s extensive brand portfolio, which also includes Italian brands Fiat and Alfa Romeo, which have not performed well domestically.
Filosa said he believed the company wanted to “stay together” following some Wall Street speculation in recent years that it would be better to sell assets or brands.
“We’re building a culture,” Filosa said.
Filosa said the next step in the company’s plans will take place next week in a meeting with more than 200 business leaders that will focus on the company’s capital markets day as well as corporate culture and execution for 2026.
“We are a global company with strong regional roots,” Filosa said, referring to one of the three guiding cultural principles he tries to instill in the company. The rest are customer-focused and work together.
Stellantis’ global sales under Tavares fell 12.3%, from 6.5 million in 2021 – the year the company was founded – to 5.7 million in 2024. That included a collapse of about 27% in the United States during that period, to 1.3 million vehicles sold. The automaker fell from fourth to sixth in U.S. sales, dropping from an 11.6% market share to 8% during that period.