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    Walmart acquires Vibe.co, which lets companies create and buy ads on CTV televisions, sources say, for $1.4 billion in cash; Top executives get $180 million to stay for four years (Sarah Nassauer/Wall Street Journal)

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Home » Walmart acquires Vibe.co, which lets companies create and buy ads on CTV televisions, sources say, for $1.4 billion in cash; Top executives get $180 million to stay for four years (Sarah Nassauer/Wall Street Journal)
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Walmart acquires Vibe.co, which lets companies create and buy ads on CTV televisions, sources say, for $1.4 billion in cash; Top executives get $180 million to stay for four years (Sarah Nassauer/Wall Street Journal)

Stacey D. WallsBy Stacey D. WallsJune 23, 2026No Comments
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Sarah Nassauer / Wall Street Journal:

Walmart acquires Vibe.co, which lets companies create and buy ads on CTV televisions, sources say, for $1.4 billion in cash; Top executives receive $180 million to stay for four years— Retail giant pays $1.4 billion for Vibe.co, a company that enables advertising through connected TVs



acquires ads billion buy cash companies create CTV executives Journal lets million NassauerWall Sarah Sources stay Street televisions top Vibe.co Walmart years
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