The CNN building in Atlanta, Georgia on Monday, May 17, 2021.
Élie Nouvelage | Bloomberg | Getty Images
CNN is making another attempt at offering a full-service streaming subscription.
The information network, owned by Discovery of Warner Bros.announced Thursday that its “All Access” subscription will launch in the United States on October 28 and will cost $6.99 per month or $69.99 per year.
The new plan is billed as a centralized hub for CNN journalism and includes access to live and on-demand U.S. and international video programming, articles from CNN.com and subscriber-only content across all platforms. To attract early adopters, the company is offering a limited-time annual subscription of $41.99 to those who sign up before January 5.
“No one covers the world like CNN,” Alex MacCallum, executive vice president of digital products and services at CNN Worldwide, said in a statement. “This is a critical step in CNN’s evolution, delivering a comprehensive experience that matches the way audiences consume news today.”
The All Access plan builds on CNN’s existing digital subscription, now rebranded as the Basic tier. Originally launching in 2024, the Basic plan includes unlimited access to CNN articles and some subscriber features, but excludes video content.
The media company has been toying with the idea of different subscription options for years.
CNN+, a subscription service offering a mix of live news, on-demand programming and unique original series, was axed just one month after launching in March 2022. The closure was partly the result of the Warner Bros. merger. and Discover in April 2022 and against a backdrop of disappointing subscription numbers and internal challenges at CNN.
Warner Bros. Discovery is undergoing its own shakeup. The media giant announced plans in June to split into two public companies by 2026. The streaming and studio company will include its film properties and HBO Max, and a global networks company will include CNN, among other businesses.
At the same time, Paramount Skydance is considering a buyout of WBD before a possible rotation.