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Home » GM hires the ex-TESLA, the executive of Aurora Sterling Anderson as product manager
Business & Money

GM hires the ex-TESLA, the executive of Aurora Sterling Anderson as product manager

Stacey D. WallsBy Stacey D. WallsMay 12, 2025No Comments
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DETROIT – General Motors Hired Sterling Anderson, an old Tesla Executive and co-founder of the company of autonomous vehicles Aurora Innovationlike his product manager.

In the newly created position, Anderson will supervise the “life cycle of end -to -end products for gas and electric vehicles, including hardware, software, services and user experience,” GM said on Monday.

Anderson, who worked at Tesla for two years before training Aurora in 2017, will start with the Detroit car manufacturer on June 2. He will fall under President GM Mark Reuss, who was the longtime product manager of the automaker, or “Car Guy”.

Anderson is Tesla's last former executive to join GM, which continues to deploy new technologies and electric vehicles despite the slower adoption than expected in industry. GM previously called on the former Tesla leader Kurt Kelty, to direct batteries; Jens Peter “JP” Clausen, who recently left the car manufacturer after managing the manufacturing for about a year; and Jon McNeill as a member of the company's board of directors.

GM tries to balance its deployment of electric vehicles with gas models at the same time that it advances technologies such as its super Cruise advanced driver assistance system to better compete with Tesla – the American EV and the software leader – as well as emerging automobile startups from China.

“Sterling brings decades of leadership in automotive engineering and innovation of transformer software to its new role and is the right leader to help GM continuing to lead now and in the future,” said Reuss in a statement.

The CEO and president of GM, Mary Barra, added: “Sterling will help accelerate the pace of progress – it shares our passion and our vision for beautifully designed, high -performance and technological vehicles.”

Anderson was recently director of Aurora chief products, which he co -founded with CEO Chris Urmson and others. Aurora revealed that he would leave the company, as of June 1, in a regulatory file last week. His departure follows the company which recently launched a sales service of autonomous trucks in Texas.

In Tesla, Anderson managed the teams for the advanced “automatic” controversial “automatic” driver system of Tesla and Tesla.

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Anderson Aurora Executive exTesla hires manager product sterling
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