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Trump thought that his birthday parade would dominate the news and send a message of force to the country, but that is not what things turned out.

Trump's military parade was Buried by No Kings demonstrations and the millions of Americans who have proven to denounce his presidency. The tragic political assassination in Minnesota also overthrew the Trump's parade, then there is the fact that the attendance of the parade was not close to what the administration expected.
The White House estimated that 200,000 people would attend the parade. Instead, they had this:
The journalist of NBC4, Mark Segraves, posted:
The parade crowd was dull to say it slightly, and the available video evidence reveals that the White House did not approach the size of their expected crowd.
There were indications that it could have happened earlier in the day, because local journalists reported that Washington, DC, was essentially a ghost city before the parade.